Like a Times Square attraction, the shop also sold logo merchandise. But also being served up were Pop-Tarts sushi (minced pop tarts wrapped in a fruit roll-up) and Pop-Tarts served with ice cream and various toppings. Also available were Pop-Tart bits baked into pies or cookies.
Merchandise, limited-edition flavors and special occasion packaging is available online. Visit poptartsworld.com for more information.